Ready for today’s rep?

Pick one subject and keep it, starting Lesson 1. You’ll choose yourself, SkyRyd, or Technicolor Games as the subject in the first drill, and every lesson after that builds directly on the artifact from the one before it (the pillars in Lesson 3 come from the audience definition in Lesson 1, the calendar in Lesson 5 comes from the map in Lesson 4, and so on). Switching subjects partway through means arriving at the capstone with ten unrelated homework assignments instead of one real plan. Pick the subject you actually intend to run this for and don’t hedge.

Daily or weekly loop

read the technique, produce the artifact, check it honestly against the pass checklist before moving on. A pass is a real pass. If the checklist says the audience test needs to sort 4 of 5 topics cleanly and it sorts 3, that’s not close enough, tighten the definition and re-run the test.

Weekly redo

once a week, reopen the artifact you passed with the least confidence, the one where you checked the box but weren’t sure you’d earned it. A pillar list that felt shaky when you wrote it doesn’t get more solid by ignoring it.

Lessons 9 and 10 assume a real quarter has happened. If you’re moving through this course faster than 90 days of actual output, that’s fine, model the scorecard and review with your best honest estimate of what would happen, but label those numbers as modeled. Re-run both lessons for real once you have three months of live data. The discipline is the point, not the specific numbers on day one.

The capstone is the actual test

Lesson 11 isn’t a new skill, it’s every earlier artifact combined into one document you could hand to a collaborator and walk away from. If assembling it exposes a gap (a pillar with no calendar slot, a distribution plan that doesn’t name your actual audience), that gap was always there. The capstone just found it before a real quarter did. Fix the specific section that’s broken, don’t rebuild the whole document to avoid looking at it.

Tools

nothing beyond a notes app through Lesson 4. A spreadsheet becomes useful starting Lesson 5 (the calendar) and is required from Lesson 8 forward (the scorecard needs rows and columns, not paragraphs).

The AI Coach

Every lesson has an AI coach. Paste your drill output, or attach your clip on filming tracks, and get notes against that lesson's pass checklist.